The Inle Lake region is one of Myanmar's most anticipated destinations and all the hype is justified. Picture a vast, serene lake - 13.5 miles long and seven miles wide - fringed by marshes and floating gardens, where stilt-house villages and Buddhist temples rise above the water, and Intha fisherfolk propel their boats along via their unique technique of leg-rowing. Surrounding the lake are hills that are home to myriad minorities.
Myanmar Ministry of Hotel & Tourism and PEM GmbH are looking for a way to promote the tourism industry for Inle Lake region. Tourism inustry is one of the biggest contributor for this region economy, however tourist usually only do a one-day trip to visit only the famous sites because there's not much information available about the other less-known destinations. The solution proposed is to create a fun & colourful map with destination icons that shows all Inle Lake has to offer and encourage tourists to stay longer in this region.